Discover how multi-touch attribution helps optimize demand gen by measuring impact across the full buyer journey.
Most teams track campaign performance in silos, clicks, leads, and engagement, but few have a trusted way to connect every touchpoint to pipeline and revenue. RevSure’s Demand Generation Effectiveness changes that. See how a single, governed view of performance across channels, programs, and GTM motions helps revenue teams prove ROI, optimize spend, and double down on what truly drives growth.In this Funnel Vision session, we’ll show how RevSure transforms attribution into actionable demand gen decisions that improve efficiency and revenue impact.
Join us for a live walkthrough to
- See how RevSure measures ROI across every campaign, channel, and lead source with dynamic multi-touch attribution
- Understand the combined impact of marketing, SDR/BDR, AE, events, and partner touches on pipeline and revenue
- Drill down into influenced leads, accounts, and opportunities with full traceability across the funnel
- Optimize demand investment with clear insights into what’s working, what’s wasting spend, and where to reinvest for maximum revenue impact
