It’s hard to hit your pipeline goals if you don’t know what marketing activities are driving conversions. RevSure’s Demand Generation Effectiveness solution accurately analyzes campaign and channel performance across journey stages to help you convert more pipeline and revenue.
RevSure measures your marketing campaigns and channels against your budget, spend, pipeline, and revenue to help you maintain a positive ROI on all of your demand generation efforts.
Easily spot which campaigns and channels are generating pipeline and revenue. Double down on what is converting and focus efforts on optimizing areas that have the greatest potential to impact performance.
Spend your money on the demand activities that actively convert buyers from one stage to the next. Leverage AI-powered recommendations to shift budgets, audiences, and channels to ensure you maintain a low cost-per-lead and high conversion rates.
Not all campaigns source pipeline but they do play an integral part in the buyer journey. RevSure allows you to easily switch between first, last, and multi-touch marketing attribution models to analyze how marketing tactics and touchpoints contribute to sales.
Ability to understand the full impact of marketing activities which impact the full-funnel and marketing sourced pipeline and revenue contribution