Explore what’s new this month:
- Snowflake as a Data Source
- Mountain Integration for CTV Metrics
- The MMX Scenario Planner
- Cohort-based Conversion Trend Analysis
Snowflake as a Source
You can now connect Snowflake as a direct data source in RevSure. Simply select the relevant schemas and tables, and RevSure will automatically ingest, transform, and activate your data, enabling seamless cohort analysis, win-rate tracking, and pipeline forecasting. No need to run manual scripts or expose CRM credentials. Your warehouse becomes a real-time GTM engine, secured end-to-end.
How to Get Started:
Navigate to Data Sources → Add New → Select Snowflake.
Mountain Integration
CTV campaign metrics are now in one view. With the new Mountain (MNTN) integration, you can report on Connected TV (CTV) campaigns as easily as social ads. Gain visibility into key campaign metrics like spend and impressions, all within RevSure.
Note: Lead-level engagement data is not yet available via Mountain, which currently limits attribution and journey-level analysis. We are actively working with the MNTN team to enhance this capability in upcoming releases.
How to Get Started:
Go to Data Sources → Add New → Select Mountain.
MMX Scenario Planner
The MMX Scenario Planner helps you simulate next-quarter marketing investments and understand their revenue impact before you spend a dollar. Adjust budgets across channels using intuitive sliders, and RevSure instantly projects the resulting pipeline value, bookings, and ROI. Whether you are planning annual budgets or mid-quarter optimizations, this feature enables you to:
- Run unlimited “what-if” scenarios
- Compare multiple spend mixes side-by-side
- Identify the most effective allocation strategy for revenue lift
How to Access:
Go to Marketing Mix Module → Marketing Scenario Planner.
Cohort Conversion Trends
Introducing a new cohort view for deal performance: visualize win rates and ARR conversion over the subsequent 12 quarters for any pipeline cohort. Instantly identify which quarters delivered the highest revenue outcomes and spot trends across time.
How to Access:
Go to Marketing Performance → Pipeline Analytics → Cumulative Cohort Conversion Trends.
In case you missed it: May 2025 Product Release Highlights
- Entity Resolution: Automatically deduplicate and unify fragmented records across campaigns, leads, and accounts for a clean, consolidated view.
- Google Search Console Integration: Connect search performance data to your pipeline to see which keywords and pages drive real buyer intent.
- LinkedIn Profile Insights: Access firmographic data directly within RevSure, eliminating the need for tab switching.
- Journey Influence View: Visualize the true campaign influence on funnel progression with a clean, signal-based journey view.
- Reli-Enabled Help Documentation: Get instant, contextual answers from Reli—RevSure’s AI-powered in-platform assistant.
Each feature was designed to simplify GTM workflows and turn scattered signals into actionable insights. Read the May 2025 product release notes here.
Have Questions or Want a Personalized Walkthrough?
We’re here to help. Whether you’d like a deeper dive into these features or want to see them in action, feel free to reach out to us.
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