Analyzing the pipeline health helps teams identify areas that require improvement, such as increasing lead generation, improving sales conversion rates, or shortening the sales cycle. By managing the pipeline health effectively, sales and marketing teams can increase revenue, improve forecasting accuracy, and ultimately achieve business growth.
Why It’s Important to Predict Your Pipeline for Future Periods
Understanding of the Pitfalls of Current Measurements
A Model to Follow for Future Pipeline Health Measures
...and much more