Bizible | Marketo Measure alternative

It's Time to Move Beyond Legacy Attribution Solutions

Stop looking in the rearview! With RevSure you can actively Track, Predict and Adjust campaigns with Predictive, Full-Funnel Attribution

Searching for a full-funnel marketing attribution solution? Don't rely on a backward-looking, rules-based attribution tool!

RevSure's modern marketing attribution empowers your team with AI-powered predictions and recommendations, giving your team full-funnel visibility to both track and optimize campaigns - Leading to 3X pipeline growth.

revenue operations Hero Image
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

See the Future of Attribution

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Capability

Track the Entire B2B Customer Journey
Simple Activity or Campaign Reports
Detailed Reports, with areas to focus on
Predictive Pipeline and Forecasting Dashboards
Ability to Prioritize Leads or Opportunities
Based on AI and
Likelihood to Convert
Based on Manual
Lead Scoring Only
Attribution Capabilities
Limited
Demand Generation Effectiveness Insights
Cohort Intelligence

 “With RevSure, marketers can confidently understand what will happen in the future and plan accordingly. RevSure provides insights that help you take actionable steps to improve your campaign effectiveness and overall marketing ROI - it’s one of the very few tools I use every single day.”

Tom Wentworth

CMO

"Just the breadth of information that RevSure presents around the whole funnel is excellent. While most companies look at just the pipeline or marketing data, RevSure bridges that gap by connecting the entire funnel. That's the core differentiator because I haven't seen any other platform offer this level of capability."

Mark Sladden

Revenue Operations Leader

“B2B revenue productivity is at an all-time low. The best way to improve it is by digging deep into the blockers in your funnel and pipeline. Finally having stage-by-stage conversion, in one comprehensive view, is super powerful and actionable — it’s a level of insight I never thought we could achieve.”

Tom Murtaugh

VP, GTM Operations

“Inside RevSure AI, I look at our digital campaigns from a completely different angle- Not just by spend, not just by lead count. But by which accounts we actually moved and what stages they progressed through. This is what GTM alignment should look like.”

Abdallah Al-Hakim

Sr Director of Digital Marketing

“If you’re skeptical about branding campaigns (like I was), flip the model. And get RevSure AI to help you figure this out. Instead of starting with impressions, RevSure starts with outcomes, meaning leads that progressed to a meeting set and worked backwards.”

Daniel Henderson

Head of Digital Marketing

“Understanding the impact of our marketing programs and spending using RevSure's detailed analytics is a game-changer as we take a data-driven approach on all things from board meeting presentations down to executing the marketing day-to-day.”

Ryan Shopp

Chief Marketing Officer

“Our team values the pipeline depth and predictability insights provided by RevSure. I really love the UI. It is very functional, clear, and easy to onboard. Bringing our data together into one solution and being able to run real-time reports, and understand what's effective within our marketing through their deep funnel attribution analysis has been really helpful for us.”

Karin Stevens

Chief Marketing Officer

“One of the biggest use cases we brought RevSure in for was to answer the question: What happens to leads from Quarter X? Now, if I look at those leads on day one of the subsequent quarter, what happened to them versus where they are today?”

Arjav(AJ) Patel

Sr. Director of GTM Finance

“RevSure not only simplified our analytics but transformed how we view and optimize our marketing funnel. The clarity and accessibility of the data empowers our team to make informed decisions much faster than before.”

Zane Halstead

Head of Marketing Operations

“RevSure gave us an additional layer of insights. We’re not sitting there doing calculations repeatedly or timestamping numbers to track changes. For example, seeing conversion rates within each stage at a campaign level is now much easier. It's a storytelling tool that will kind of help you relay a message to your stakeholders and really tell us story outside of just presenting numbers.”

Shreha Jain

Director, Marketing Operations

“Even being able to understand our campaign and program mix two or three percent better will lead to more revenue for us as a company. It's a difficult thing to look at, but with RevSure, we can make better decisions and save the team time.”

Tyson Wigfall

Head of Marketing

Decoding the Marketing Funnel

Tom Murtaugh, SVP of Global Business Operations at BigID explains why getting actionable insight from the Sales and Marketing Funnel can be such a daunting task - and how RevSure is revolutionizing that process for his team.

Read Customer Story →

Trusted by High-Performing Teams Around the World

Attribution: Move from Measurement to Actionability

Old Game
NEW Game
Measurement of ROI & Contribution
Full Funnel - Campaigns and activities across Marketing, SDR/BDR and Sales motion
Who should get the credit?
What activities /segments /touches /campaigns will maximize pipeline & revenue performance for upcoming weeks/months
Measurement of ROI & Contribution
What to double down on? Where to put the next marketing $? How to reallocate spend?
Quarterly; Backward Looking; Wait till end of quarter/campaign
Pivot early! Don’t wait till end of quarter! Near realtime tracking & attribution, with forward looking performance predictions
Reporting on Campaign Effectiveness;Some Insights for Planning
What is the “Next Best Touch/Campaign” to drive speed to pipeline and revenue
Scope
Old Game
Measurement of ROI & Contribution
New Game
Full Funnel - Campaigns and activities across Marketing, SDR/BDR and Sales motion
focus
Old Game
Who should get the credit?
New Game
What activities /segments /touches/ campaigns will maximize pipeline & revenue performance for upcoming weeks/months
Results
Old Game
Measurement of ROI & Contribution
New Game
What to double down on? Where to put the next marketing $? How to reallocate spend?
Timeliness
Old Game
Quarterly; Backward Looking; Wait till end of quarter/campaign
New Game
Pivot early! Don’t wait till end of quarter! Near realtime tracking & attribution, with forward looking performance predictions
Actionability
Old Game
Reporting on Campaign Effectiveness; Some Insights for Planning
New Game
What is the “Next Best Touch/ Campaign” to drive speed to pipeline and revenue

Take Attribution to the Next Level

Forget MQLs. Discover which channels, tactics, and campaigns truly spark demand and which ones fall flat. Zero in on your ideal customers, make better budgeting decisions, and prove ROI with hard numbers.