Looking for a new Marketing Attribution tool?
Most marketing attribution models use only historical data. You can see which channels a prospect has used and which touchpoints they’ve engaged with. You might be able to see which leads are more likely to convert. That’s it.
There are so many ways to influence your buyer today, from events to social media to advertising and content marketing. Most old-school attribution software only looks at marketing activities and ignores the influence of other teams and touchpoints.
How can you find out what’s really working? The answer is deep funnel attribution, which analyzes historical data and delivers actionable recommendations on future pipeline.
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Deep Funnel Attribution gives you realtime insights into the return on investment of marketing efforts by channel, campaign or lead source. Allowing your term to focus on the tactical mix that yields the largest impact on revenue.
You can see which campaigns, channels, sources, and audiences are generating results—and which aren’t. It’s every marketer’s dream. Not only that, but you also know how to optimize campaigns to improve outcomes earlier with AI recommendations.
For the first time, you'll see the impact of every inbound and outbound effort so you can evaluate the entire buyer journey from prospect to customer.
Insights into the return on investment of marketing efforts by channel, campaign or lead source. Allowing your term to focus on the tactical mix that yields the largest impact on revenue.
Our AI technology recommends the best leads, audiences, and tactics to prioritize based on your funnel and marketing activity data. Optimize your campaigns to increase conversions and maximize ROI from your demand generation investments.
Our AI technology recommends the best leads, audiences, and tactics to prioritize based on your funnel and marketing activity data. Optimize your campaigns to increase conversions and maximize ROI from your demand generation investments.
