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Optimizing Demand Generation in 2024

7 Strategies for the Modern Marketer

Demand generation teams are under pressure.

You’ve got to dial up results and pivot away from lackluster campaigns. But you don’t have the luxury of a “wait and see” approach.

You need real-time insight into what’s working and what’s not—across the whole funnel from the first touchpoint to close.

Download this eBook to see how marketers like you are ramping up performance and results.

Inside you'll find:

7 best practices of demand generation effectiveness

How to get a full-funnel view of levers driving success

Actionable benefits of full-funnel attribution technology

Proven tactics to maximize ROI and accelerate pipeline generation

...and much more

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