# RevSure > RevSure is the agentic GTM platform. Attribution, forecasting, and AI agents that act, on one identity-resolved context layer across the stack you already own. The platform unifies every tool and every team onto one model, then runs the AI GTM Engineer: a managed team of 32 production agents that move spend, prioritize pipeline, and ship the work on the stack you already own. Every move is proposed, approved, and reversible. ## Product - [Platform](https://www.revsure.ai/platform): One context layer, the AI GTM Engineer, five applications. - [The context layer](https://www.revsure.ai/platform/context-layer): Every record from every tool, resolved to one governed, identity-resolved truth, served to every agent via MCP. - [AI GTM Engineer](https://www.revsure.ai/platform/ai-gtm-engineer): The managed team of 32 production agents that ships the work, under 0.1 FTE to run. - [AI Learning Engine](https://www.revsure.ai/platform/learning-engine): Attribution, propensity, next-best action, and forecasting, all computed on one model on one context layer. - [ABM Intelligence](https://www.revsure.ai/solutions/abm-intelligence): Unify intent, enrichment, and buying-stage signals into one account context, score every account, and run agents that act on it. - [CRM Data Automation](https://www.revsure.ai/solutions/crm-data-automation): Normalize, enrich, and sync CRM records continuously — lifecycle automation, missing-field prediction, and data-quality scorecards. - [Signal-Based Selling](https://www.revsure.ai/solutions/signal-based-selling): Capture every buying signal and fire the marketing, prospecting, sales or customer success motion it calls for. - [Data Activation](https://www.revsure.ai/solutions/data-activation): Activate CRM, MAP, ads, and ABM data already in the stack — no CDP, ETL, reverse ETL, or dbt build. - [Context Layer as a Service](https://www.revsure.ai/solutions/context-layer-as-a-service): A managed GTM data and semantic layer that encodes the GTM operating model directly into identity-resolved data. - [Marketing ROI & Attribution](https://www.revsure.ai/platform/marketing-roi-attribution): Multi-touch attribution, MMX, incrementality, spend reallocation, Board Dashboard. - [Funnels & Journeys](https://www.revsure.ai/platform/funnels-journeys): Snapshot Funnel, Journey Sankey, Cohort Intelligence, leakage detection. - [Pipeline Acceleration](https://www.revsure.ai/platform/pipeline-acceleration): Account / Lead / Opportunity prioritization, deanonymization, Ask Reli. - [Pipeline Predictability](https://www.revsure.ai/platform/pipeline-predictability): 8-quarter projections, daily health score, forecast confidence, gap recommendations. - [Predictive Pipeline Health](https://www.revsure.ai/capabilities/predictive-pipeline-health): AI win-rate scoring, risk-adjusted pipeline value, Health Radar, and eight-quarter forward visibility. - [Retention & Expansion](https://www.revsure.ai/platform/retention-expansion): Churn-risk scoring, account health, renewal pipeline, expansion whitespace, NRR forecast, save and expand plays. - [Agent Hub](https://www.revsure.ai/agent-hub): The 32 production agents, the no-code Builder, Safe Autonomy. - [MCP Server](https://www.revsure.ai/capabilities/mcp): Token auth, RBAC, PII redaction, audit · any agent on the same governed truth. - [Integrations](https://www.revsure.ai/integrations): Native two-way connectors across CRM, MAP, ad platforms, ABM, warehouses. ## Pricing - [Pricing](https://www.revsure.ai/pricing): Scoped to your stack, priced on what you connect and run, not per seat. Implementation included. Talk to sales. ## Customers - [Customers](https://www.revsure.ai/customers): Live across security, fintech, data, and developer tools. - [Zscaler case study](https://www.revsure.ai/customers/zscaler): One source of truth across nine paid channels, with daily live ROAS the team reallocates against. ## Context Layer & Agentic AI The context layer is the identity-resolved spine the whole platform runs on; the agentic layer reads it and takes the next action. Capability pages: - [Identity Resolution](https://www.revsure.ai/platform/context-layer/identity-resolution): Salesforce, HubSpot, 6sense, Gong, and your website each hold a different version of the same buyer. Identity Resolution reconciles them into one record, person to account to opportunity, that every agent reads and acts on. - [Data Harmonization](https://www.revsure.ai/platform/context-layer/data-harmonization): Salesforce, Marketo, the warehouse, and the ad platforms each name things their own way. Harmonization maps every field, value, and taxonomy to one canonical model your agents and models can reason over. - [Full Funnel Data Graph](https://www.revsure.ai/platform/context-layer/full-funnel-data-graph): Every touch, person, account, opportunity, and dollar linked in one graph, so attribution, forecasting, and agents traverse the same reality instead of joining tables and hoping. - [Data Hygiene & Maintenance](https://www.revsure.ai/platform/context-layer/data-hygiene): CRM data rots the day it lands. Hygiene runs continuously, dedup, validation, decay detection, and the fixes written back, so the layer your agents act on stays trustworthy instead of degrading between projects. - [Data Enrichment](https://www.revsure.ai/platform/context-layer/data-enrichment): Firmographics, technographics, contacts, and intent appended to the resolved account from your providers on a schedule, not a manual export. The score is only as good as the fields behind it. - [GTM & Semantic Context](https://www.revsure.ai/platform/context-layer/gtm-semantic-context): Your calendar, your personas, your ICPs, your playbooks, your stages. RevSure encodes the semantic rules of your go-to-market motion once, so every agent acts on your definitions instead of guessing at generic ones. - [Predictions & Signals](https://www.revsure.ai/platform/context-layer/predictions-signals): RevSure extracts the predictions and signals that matter at every level of the funnel, from the lead to the buying group, lands them on the resolved record, writes them back to your live tools, and exposes them to any agent through MCP. - [Cookieless Tracking](https://www.revsure.ai/platform/context-layer/cookieless-tracking): First-party, cookieless tracking that ties web behavior to accounts, privacy-safe and future-proof. As third-party cookies disappear, the signal that feeds your funnel does not. - [Writebacks & Real-time Activation](https://www.revsure.ai/platform/context-layer/writebacks-activation): Resolved identities, scores, and segments pushed into Salesforce, HubSpot, and the ad platforms in real time. The layer acts on your stack, it does not just report on it. - [Real-Time Orchestration](https://www.revsure.ai/platform/context-layer/real-time-orchestration): Signals stream through the layer as they happen, triggering scores, routes, and agent actions in seconds, not the nightly batch. The window to act on intent is hours, not weeks. - [API Access](https://www.revsure.ai/platform/context-layer/api-access): Every resolved record, score, and event available over REST, webhooks, and your warehouse. Build on the layer, do not get locked out of it. The data is yours, and so is the access. - [Agent Builder](https://www.revsure.ai/platform/agentic-ai/agent-builder): A no-code builder to compose agents on the context layer: pick the trigger, the data it reads, the action it takes, and the approval it needs. - [GenAI Copilots](https://www.revsure.ai/platform/agentic-ai/genai-copilots): Copilots grounded in the context layer answer in your data, not generic GPT. Per role, the CMO, RevOps, and AE each get a copilot that cites the record behind every answer and can take the next action. ## Comparisons - [Comparisons hub](https://www.revsure.ai/comparisons): Attribution tools measure, forecasting tools predict, SDR agents send. RevSure is the only platform across all seven categories on one context layer. - [RevSure vs Bizible / Marketo Measure](https://www.revsure.ai/comparisons/revsure-vs-bizible): Bizible stops at the attribution report. RevSure measures performance, predicts what comes next, and acts on it across the funnel. - [RevSure vs Full Circle Insights](https://www.revsure.ai/comparisons/revsure-vs-full-circle-insights): Full Circle stops at Salesforce reporting. RevSure predicts funnel outcomes and moves the right action forward. - [RevSure vs HockeyStack](https://www.revsure.ai/comparisons/revsure-vs-hockeystack): HockeyStack stops at analytics and recommendations. RevSure turns full-funnel intelligence into governed action and measurable outcomes. - [RevSure vs Dreamdata](https://www.revsure.ai/comparisons/revsure-vs-dreamdata): Dreamdata stops at mapping and measurement. RevSure predicts, prioritizes, and acts across the customer journey. - [RevSure vs CaliberMind](https://www.revsure.ai/comparisons/revsure-vs-calibermind): CaliberMind stops at analytics and answers. RevSure connects intelligence to prediction, activation, and measurable execution. - [RevSure vs Clari](https://www.revsure.ai/comparisons/revsure-vs-clari): Clari starts once pipeline exists. RevSure connects the forecast to the campaigns, accounts, signals, and actions that create it. - [RevSure vs Gong](https://www.revsure.ai/comparisons/revsure-vs-gong): Gong stops at the sales conversation. RevSure connects that conversation to the journey before it, the forecast after it, and the next action. - [RevSure vs Aviso](https://www.revsure.ai/comparisons/revsure-vs-aviso): Aviso starts with existing sales pipeline. RevSure predicts and acts across marketing and sales from one shared context layer. - [RevSure vs Terret (formerly BoostUp)](https://www.revsure.ai/comparisons/revsure-vs-terret): Terret stops at sales forecasting and task preparation. RevSure connects the forecast to upstream context and closed-loop execution. - [RevSure vs SciFin](https://www.revsure.ai/comparisons/revsure-vs-scifin): SciFin surfaces revenue risk. RevSure turns context into forecasts, scoring, and governed AI agents that act across the GTM stack. - [RevSure vs MadKudu](https://www.revsure.ai/comparisons/revsure-vs-madkudu): MadKudu stops at the score. RevSure connects prioritization to attribution, revenue impact, and the action that should follow. - [RevSure vs UserGems](https://www.revsure.ai/comparisons/revsure-vs-usergems): UserGems is limited to signal-triggered outbound. RevSure activates the entire funnel and connects every action to pipeline and revenue. - [RevSure vs Nektar.ai](https://www.revsure.ai/comparisons/revsure-vs-nektar): Nektar stops at CRM activity data. RevSure turns full-funnel data into predictions, recommendations, and action. - [RevSure vs Octave HQ](https://www.revsure.ai/comparisons/revsure-vs-octave): Octave stops at messaging context. RevSure connects the playbook to live funnel data, execution, and revenue measurement. - [RevSure vs Actively.ai](https://www.revsure.ai/comparisons/revsure-vs-actively): Actively.ai stops at research and prioritization. RevSure connects the decision to full-funnel context and execution. - [RevSure vs Aurasell](https://www.revsure.ai/comparisons/revsure-vs-aurasell): Aurasell is limited to the CRM. RevSure connects agentic execution to marketing, buyer, pipeline, and retention context. - [RevSure vs 11x](https://www.revsure.ai/comparisons/revsure-vs-11x): 11x is limited to the SDR task. RevSure connects autonomous outbound to targeting intelligence, measurement, and revenue outcomes. - [RevSure vs Regie.ai](https://www.revsure.ai/comparisons/revsure-vs-regie): Regie.ai is limited to the prospecting lane. RevSure connects outbound to targeting, attribution, pipeline intelligence, and forecasted revenue. - [RevSure vs Breakout](https://www.revsure.ai/comparisons/revsure-vs-breakout): Breakout is limited to the inbound website moment. RevSure connects inbound and outbound to attribution, forecasting, and the entire buyer journey. ## Security & Trust - [Security](https://www.revsure.ai/security): SOC 2 Type II, ISO 27001:2022, ISO 42001:2023 (Responsible AI). Sub-processors disclosed. - [Privacy Policy](https://www.revsure.ai/legal/privacy) - [Terms of Service](https://www.revsure.ai/legal/terms) - [Cookie Policy](https://www.revsure.ai/legal/cookies) ## Research & Resources - [Resources](https://www.revsure.ai/resources): Editorial home. Comparisons, reports, playbooks, and original research. - [Research & Playbooks](https://www.revsure.ai/research-playbooks): Original research and GTM playbooks on attribution trust, context engineering, and agent evals. - [Blog](https://www.revsure.ai/blog): Research, teardowns, and the receipts. - [RevSure + Snowflake: Better Together](https://www.revsure.ai/blog/revsure-and-snowflake-better-together): How governed Snowflake data and RevSure's GTM context layer create a closed loop from enterprise data to insight and action. - [RevSure + Databricks: Better Together](https://www.revsure.ai/blog/revsure-and-databricks-better-together): How Databricks' governed lakehouse and RevSure's GTM context layer create a closed loop from enterprise data to insight and action. - [Anaplan + RevSure: Better Together](https://www.revsure.ai/blog/anaplan-and-revsure-better-together): How Anaplan planning and RevSure GTM intelligence create a closed loop from live signals and predictions to plans, actions, and replanning. - [FAQs · the answer hub](https://www.revsure.ai/faq): 103 implementation and product guides — integrations and tracking, the data dictionary, security and compliance, attribution, and MCP setup for Claude/ChatGPT. ## Company - [About](https://www.revsure.ai/about) - [Partners](https://www.revsure.ai/partners): The RevSure Collective — six partner tracks on the shared context layer. - [Services](https://www.revsure.ai/services): Agentic GTM transformation across six categories — Data & Context, Marketing, SDR/BDR, Sales, RevOps, and Customer Success. - [Careers](https://www.revsure.ai/careers): Build the context layer with us. - [Contact](https://www.revsure.ai/contact) - [Book a Demo](https://www.revsure.ai/book-a-demo): 30-minute working session with a RevSure RevOps engineer. ## Key Facts - Headquarters: Palo Alto, CA - Live across: security, fintech, data, and developer tools - Native integrations: 25+ - Production agents: 32 in production, added monthly - AI GTM Engineer: under 0.1 FTE to run - G2: Momentum Leader, Spring 2026 - Certifications: SOC 2 Type II · ISO 27001:2022 · ISO 42001:2023 (rare) · GDPR · CCPA